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Public Relations / Communications Chair
Agency Information
Agency: Susan G. Komen For The Cure, Maine Affiliate
Incorporation Year: 1997
Annual Budget: $250,000 to $499,999
Board Meetings Held: Monthly
Current Board Size: 7
Number Paid Staff: 2
Number Volunteer Staff: 100
Primary Group(s) Served: Women
Position Information
Primary Contact: Amy Anderson, Program Coordinator, (email)
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Position title: Public Relations / Communications Chair
Description: • Develops Board-approved communications plan for Affiliate activities.
• Implements the plan (i.e., conducts media outreach, creates Affiliate newsletter, produces public service announcements, etc.).
• Creates Affiliate media kit.
• Develops local media list and updates quarterly.
• Provides media training to Affiliate spokespeople.
• Interacts with Affiliate Board to effectively pitch Affiliate activities (education projects, grant announcements, etc.) to local media.
• Ensures all Affiliate communications materials adhere to Komen Branding Guidelines.
• Serves as communications liaison to Headquarters.
• Requests review of Affiliate communications materials by Affiliate Resource Specialist (ARS) at Headquarters.
Health: Specific Disease Focus
Skills and Expertise: Advertising
Public Relations
Written Communications

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